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Welcome to the
Knit Knack Shop – Online
We are currently a dealer for and
carry the full line of
Silver Reed
knitting machines as well as
Design-A-Knit,
Garment Designer & Stitch Painter computer knitting
programs. We also have other used knitting equipment available. We are the
United States and Canadian importers for Tamm Yarns. We are the United
States importer for the
Hague Linker.
We also are the manufacturer of
CottonTale 8
yarn.
Each year during the 3rd Friday and Saturday in April – we host our annual
Spring
Fling,
a knitting seminar. Check our seminar site for more details.
If you are visiting Indiana or just driving through, we would like for you
to drop in and see us. Whether it’s during our seminar or during the work
week, you are welcome. We are open Monday through Friday, 9:30 a.m. to 5
p.m., except holidays.
Happy Knitting

History of the Knit Knack Shop & Charlene Shafer
Charlene Shafer, purchase her first knitting machine January 1969. Now a
veteran shop owner, Charlene is a perfect example of a hobby knitter turned
pro, who can no boast of a business over 30 years old.
Location, location,
location is the maxim of every business orientation class of the'90s. If you
want to go into business for yourself, you have to find a product everyone
wants and then plant it in the middle of a good-sized city. Charlene
Shafer's
Knit Knack Shop
isn't exactly at the crossroads of the Internet, but when she first opened
her shop in 1978, today's business professionals were still in diapers and
she hadn't heard that there was an onus on opening a shop in the middle of a
cornfield.
We are located near Peru, Indiana, out in the country, and there are
cornfields on all sides of us. We’re set off the road a bit, and the zoning
laws won't even let us put up a sign to direct travelers to our shop."
"I had knitting machines since before I had children," Charlene says. "I was
a farm wife who waited at home for my husband to send me off to get a part
for some piece of equipment. I knit because I loved it and when the
opportunity came to buy the very shop from which I purchased my first
machine, well, there really wasn't a question of whether I should turn my
hobby into my business."
In truth, Charlene probably had enough
"extra"
yarn at home to restock the shelves of her newly acquired business, but what
serious knitter doesn't? What she brought to the business besides her love
of knitting was a close connection with friends and neighbors of her rural
community, plus a strong family tie. Her mother, who lives next door on her
farm property, was the perfect grandma to take care of the four little
Shafer children when she wasn't helping out in the shop.
Charlene's husband
Harold
eventually realized that running a cozy shop beat out endlessly riding the
John Deere around, so he joined her as a much valued partner. Son,
Noel,
is in charge of advertising and yarn purchasing. He toddled around the shop
as a youngster, so it's safe to say that he is at home in the family
business.
Charlene's daughters are all knitters. Although they have not joined their
parents and older brother in the shop, they all consider the knitting
machine to be a household appliance. Daughter,
Tricia,
is currently teaching at FIDM (a design college in Los Angeles, CA). She
also created
Knitter’s Edge
an online machine knitting magazine & technical resource.
Cheri
is VP of Sales for Vera Bradley (a quilted purse company and other items)
and
Missy
is a Vera Bradley Sales Rep for Los Angeles as well. Both Missy & Cheri
deal with design in their work.
But does knitting become something other than pleasure when the very design
of the next jacket or sweater is all tied up in economics? According to
Charlene, she loves to knit now just as much as she always has.
What a bonus that one woman in America is doing exactly what she wants,
where she wants to live, with friends she has known all of her life and with
the wholehearted physical and emotional support of her family. Who could ask
for more?
The Next Chapter
Saturday December
1, 2007 the unthinkable happened. The Knit Knack Shop caught fire and
burned to the ground as well as the house next door that Charlene’s mother
had lived in. No one was at home or in the shop at the time. No one was
hurt. The shop was gone. The warehouse (known as the Out Back) and the
barn were saved which were full of yarn. The ware house was remodeled (more
changes are coming) and the shop re-opened on Thursday December 6, 2007.
Thanks to generous
help of friends, customers and other knitters, the Knit Knack Shop was up
and running.
Books are back on the shelf, machines are on the floor, parts and repair
service is available. The sample garments are taking shape and we are
working on new designs.
The landscape will take the rest of the year to complete. The
Knit Knack Shop
is here to stay!
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